Recording of Tuesday, June 18, 2024 | The smarter E Europe | Conference Program | Language: English | Duration: 10:12 .
The speaker begins by introducing himself as the youngest of four brothers involved in their family business, which operates in the German residential market. He shares a brief personal background and describes each brother's role within the company, highlighting its origins 15 years ago when they decided to pursue this venture inspired by their idealist father. Their company, Schoenergie, has grown significantly over the years from a small team to over 300 employees with six sites across various suburban areas near cities like Trier and Cologne. They have completed an impressive number of projects—4,000 currently compared to 2,000 just two or three years prior. The presentation reflects on changes in solar energy investment motivations since their first installation in 2008. Initially driven by high feed-in tariffs and low installation costs making it akin to a savings account model for investors; today’s investments are more about security against rising energy prices and fostering independence through Photovoltaic (PV) systems. Future trends discussed include bidirectional charging for electric vehicles, electricity solutions for tenants and apartment buildings, dynamic energy pricing due to market volatility, and most crucially maintaining quality amidst increasing competition. The speaker underscores that quality assurance is essential for sustaining customer trust throughout project lifetimes. They emphasize that as a family-run business focusing on providing consistent support beyond mere installations remains central tenets of their service philosophy.
Automated summarization by AI Conver
Erik Schöller
Chief Operating Officer
Schoenergie
Germany
The German solar market has always played an outstanding role in the development of PV in Europe. The country has almost continually been the EU's largest market and operated nearly one third of the EU's solar power installations. But can the market grow fast enough and install more than 20 GW per year? This will be necessary to meet its ambitious target of 215 GW of solar capacity by 2030. This session will take a close look at:
Further Talks of this session:
Speaker
David Wedepohl
Managing Director International Affairs
BSW - German Solar Association
Germany
Speaker
Dr. Christoph Kost
Head of Department Energy System Analysis
Fraunhofer Institute for Solar Energy Systems ISE
Germany
Speaker
Stefan Müller
COO
Enerparc AG
Germany
Speaker
Dr. Dirk Haft
CEO
IBC Solar AG
Germany