Recording of Thursday, August 27, 2026 | The smarter E South America Conferences 2026 | Language: English | Duration: 89:06 .

The Evolution and Future of Electric Mobility in Brazil

The discussion centers on the burgeoning electric mobility landscape in Brazil, underscoring the rise in electric vehicle (EV) adoption, which surged from 8% to 21% in just one year. By December 2026, the number of electric vehicles is projected to exceed 1 million, with nearly half a million currently on the roads. Key industry experts, including panelists Eduardo Marinho and Geraldo Góes, highlight both the challenges in user experience, such as the need for streamlined charging solutions and app usability, and the strategic advantages of integrating charging stations within shopping malls. The conversations also address the importance of adequate infrastructure to support sustainable growth in this sector. Maintaining customer satisfaction through humanized service and effective technology is pivotal for enhancing the user experience. There is an emphasis on creating a supportive ecosystem that balances innovation in EV technology while addressing logistical and service-related issues. Overall, stakeholders are called to collaborate on evolving electric mobility solutions that prioritize consumer needs and sustainability.

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The Experience that Defines the Adoption of Electric Mobility

The decision to switch to an electric vehicle depends not only on the car itself, but also on confidence in charging infrastructure. Availability, convenience, payment experience, usability, access to information, and predictability are all decisive factors for mass adoption. This session examines how user experience can either accelerate or hinder the growth of electric mobility in Brazil.

Talks of this session:

Welcome and Introduction

Speaker

Leonardo Ceregatti
After Sales Manager - South LATAM
ZEEKR International
Brazil

Reducing Charging Barriers to Accelerate Electric Mobility

Speaker

Eduardo Amorim Rosa
Operations Manager
movE Eletromobilidade
Brazil

Far Beyond Chargers: Experience and Scale in Electric Mobility

Speaker

Heraldo Gois
Corporate Operations Manager
Allos
Brazil

Convenience in Charging: In a Consolidating Market, Details Make the Difference

Speaker

Matheus Luiz Rodrigues
Director
Condupay Tecnologia
Brazil

Independence is the North: From Oil Fluctuation to Electromobility Sovereignty

Speaker

Dinah Meireles
CEO
Conta Verde
Brazil

Q&A