Welcome & Introduction of the session Major European Markets

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Recording of Tuesday, May 06, 2025 | The smarter E Europe Conferences 2025 | Conference Program | Language: English | Duration: 2:57 .

Experts Discuss Future of Solar Energy and Challenges in European Market at S&P Global Session

In a recent discussion moderated by Josefin Berg, head of the Renewables Markets Research Team at S&P Global Commodity Insights, key issues surrounding solar energy in Europe were addressed. Notably, last year marked the first time solar power generated more electricity than coal across Europe. The session aimed to explore future prospects for solar energy amidst concerns about its sustainability and potential pitfalls such as market cannibalization and mismatched supply-demand dynamics. Three presentations formed the core of this event: Gregor Rolset from Reiser Energy provided insights into Europe's five-year outlook; Miguel Lopes from McKinsey discussed strategies for navigating distributed generation's evolving landscape; Molly Morgan from CRU examined implications arising from imbalances between supply and demand. Following these talks was a panel discussion featuring representatives from four major European markets, offering diverse perspectives on how to advance renewable energy deployment effectively within the region over upcoming years.

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Josefin Berg
Associate Director
S&P Global

Across the EU, solar power surpassed coal in electricity generation for the first time last year. At the same time, however, solar growth has slowed significantly since the energy crisis, with five of the top ten markets installing less than the year before, and the overall expansion rate dropping to single digits. With increasing policy uncertainty in many countries, the success of solar in the EU depends on a strong vision of the new leadership in Brussels to create a stable, investment-friendly environment that ensures long-term momentum. This session will provide: Market projections for EU solar growth and key trends Supply, demand and price analysis Insights from major national solar associations on market opportunities and barriers Discussion on how to reignite growth and meet EU targets.

Further Talks of this session:

Speaker

Vegard Vollset
Head of Renewables & Power - EMEA
Rystad Energy
Norway

To Talk

Speaker

Miguel Lopes
Senior Asset Leader
McKinsey & Company
United States of America

Recording of presentation not authorized for publication.

Speaker

Molly Morgan
Senior Research Analyst
Exawatt
United Kingdom

To Talk

Speaker

Bartosz Majewski
CEO
Menlo Electric S.A.
Poland

Paolo Rocco Viscontini
President
Italia Solare
Italy

José Donoso
General Director
Unión Española Fotovoltaica (UNEF)
Spain

Xavier Daval
CEO
kiloWattsol SAS
France

To Talk

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Renate Egan, Executive Director of ACAP
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The smarter E Podcast Episode 244 | Language: English

November 27, 2025

UNSW and ACAP drive advances in solar tech. Prof. Renate Egan shares new PV research and how innovation will shape the industry in 2026.

Webinar Collection
Kenya’s Solar Landscape 2025: Policy Shifts, Market Signals, and Opportunities for Scalable PV Deployment

December 2, 2025

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Join our free webinar on December 2 and learn about the current situation of the Kenyan solar industry, its opportunities, and challenges.

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Digital Tools for Planning and Monitoring: Insights from Mozambique

Wednesday, May 07, 2025, 02:00 pm - 03:30 pm

The smarter E Europe Conferences 2025 | Conference Program

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This session explores how digitalization is revolutionizing off-grid energy projects, enabling scalability and efficiency in underserved areas. Experts will discuss cutting-edge solutions based on the use and application of digital tools to support planning, development, and operations ultimately enhancing affordability. Attendees will gain insights into leveraging digital tools for optimized planning and project management, customer engagement, monitoring, and sustainable growth. Real-world case studies will highlight successful implementations, showcasing how technology bridges the gap between innovation and impact in energy access.

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SolarPower Europe’s annual Global Market Outlook for Solar Power is the most authoritative market analysis for the solar sector.

The smarter E Europe Conferences 2025
Panel Discussion of of the Session Off-Grid: When Will Off-Grid PV Follow the Affordability Trend?(BSW)

Wednesday, May 07, 2025, 04:00 pm - 05:30 pm

The smarter E Europe Conferences 2025 | Conference Program

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Photovoltaic prices have fallen continuously in recent years - a trend that should translate into a growing market for off-grid solutions. Declining costs are crucial for rural electrification in particular, making sustainable energy supply economically viable in remote regions. However, so far many of these price advantages have not yet reached the people that need them most. Do existing framework conditions to foster rural electrification still work in this new market reality? Which measures are needed to ensure that cost reductions reach our target group? This session discusses strategies for improving the availability of low-cost off-grid solutions, financing and innovative business models. A look at successful practical examples shows which political, economic and technological levers need to be pulled to make off-grid PV accessible on a large scale.

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