Recording of Monday, June 22, 2026 | The smarter E Europe Conferences 2026 | Language: English | Duration: 11:33 .

Current Challenges and Strategies in Energy Procurement and Pricing

Lars-Peter Brosk from Lichtblick SE highlights significant changes in competition affecting energy-intensive industries in Germany, driven by global geopolitical struggles and evolving market dynamics. Rising power prices are a pressing concern for households, often misconstrued in media without distinguishing between commodity costs and grid fees, creating financial strain for consumers. Companies are struggling to remain competitive due to outdated technologies and inefficiencies, which limit innovation and adaptability. The pressure for decarbonization is increasing, yet consumers are reluctant to pay higher prices for sustainable products. Additionally, the uncertainty surrounding raw material prices has decreased the duration of Power Purchase Agreements (PPAs) and complicated energy procurement strategies. Companies are now compelled to consider energy storage solutions to manage pricing volatility effectively. The evolving energy sector emphasizes direct customer access to data and products, shifting from fixed pricing models to more dynamic strategies that address both load management and market responsiveness.

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Speaker

Lars-Peter Brosk
Senior Sales Business Development Manager cPPA
LichtBlick SE
Germany

Talk of session: Next-Generation PPAs: Rethinking Renewable Procurement with Solar and Storage Projects

Despite rising volatility and more frequent negative price events, the evolving European PPA landscape still offers new opportunities. Hybrid solar-plus-storage contracts are becoming a key strategy for generating value in evolving power markets. By enabling an energy supply that is more easily adjustable to demand profiles, these contracts help companies to align low-cost renewable supply with consumption profiles more effectively. This means offering 24/7 decarbonization strategies while developers unlock additional revenue streams through flexibility and market optimization. This session will address: Regulatory and contractual frameworks enabling next-generation PPAs Using storage to turn market volatility and negative prices into opportunity Structuring solar-plus-storage PPAs: firming, shaping and flexibility products Innovative pricing models and credit solutions for bankable contracts

Further Talks of this session:

The Next Phase of PPAs in an Increasingly Flexible Power World

Speaker

Pieter van der Meulen
Senior Manager, Account Management
LevelTen Energy Europe
Netherlands

To Talk

How Storage Changes the Solar PPA Game

Speaker

Christian Salzeder
Managing Director
SUNOTEC Germany
Germany

To Talk

Panel Discussion: Next-Generation Ppas - Rethinking Renewable Procurement With Solar and Storage Projects

To Talk